M.Sc. Management - Pentecost University

PROGRAMME STRUCTURE

COURSES	KEY CONTENTS
Accounting and Finance	Organization, corporate, agency theory and financial reporting The preparation of financial statements Accounting standards How to read, interpret and analyse financial statements How to apply accounting knowledge in decision making Time value of money Financial instruments and valuation Investment decisions Risk and return Capital structure and the social cost of capital Capital Market and Efficient Market Hypothesis Current topics on accounting and finance research
Marketing and Services Management	Strategic Marketing Theory in relation to both Physical Goods and Services The marketing environment and market demand and forecasting Branding as a strategic tool Relationship Marketing/Management Measurement, improvement and management of Service Quality Relationship Marketing as a general philosophy Service relationships and brands Future Direction for Marketing Experiential theory and co-creation of value through services dominant logic theory The role of new communications media Sustainability and the impact of CSR on Marketing
Operations and Information Management	Strategic operations and information management in a global environment Principles of quality, environmental and service quality management Understanding, measuring, reducing and preventing quality costs. Forecasting demand and Queuing theory Capacity and inventory management Planning & control systems and methodologies: (MRP, Just In Time ,Lean/ Agile) Make/Buy/Outsourcing /Off-shoring, Shared services Free, Libre and Open Source Software Sociotechnical approaches to information management Systems integration strategies The global context of information systems Current issues in information technology
Strategic International Business Management	The roles firms wish to have in the global marketplace Environmental scanning to assess country attractiveness Demographic and social trends to assess country attractiveness The nature of strategy; value propositions and positioning theories of strategy The strategic external environment of the firm – strategic groups and industry analysis The strategic internal environment of the firm- resources and capabilities as the source of competitive advantage and economic value Strategic options for international market entry – exporting, franchising, strategic alliances, joint ventures, wholly-owned subsidiaries The “thinking performer” and motivation – the nature of leadership and management; addressing and managing the challenges in being reflective and thinking strategically; addressing and managing the constraints that are encountered in striving to achieve a high standard of performance Leadership in a global context and managing change – exercising leadership and applying change management practices to enable strategic objectives to be achieved in a global context Performance management and teamwork – conventional and alternative techniques for managing performance and effective teamwork Managing ethnicity, diversity and difference – new forms of organizing globally; strategies for cross-cultural management

Dissertation (Business Innovation Project)

The syllabus will provide a broad, integrated and highly integrated programme of study, designed to facilitate self management of the research project. Subjects include:

Research approaches design and methodology
Entrepreneurship
Corporate Social Responsibility
Business contexts – large and small organisation perspectives
External and internal factors and their effects on the behaviour, management and sustainability of organisations
Internal factors, functions and processes, structures and governance, operations and management
Self reflection and criticality in the research process
Developing skills for reflective, collaborative and adaptive learning

Students will have lectures on

Selecting suitable research topics
Literature searching – what constitutes a literature search
Methods used to collect and analyse primary data
Methods used to collect and analyse secondary data
Analysing and presenting research findings